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****IMPORTANT : Please review the video and the previous submission(persona pres

****IMPORTANT : Please review the video and the previous submission(persona presentation and analysis) as without doing this will make the assignment difficult to understand
TIPS:
So, your persona is Chloe. You’re going to create a 5+ page website for her. With Chloe, it might be something around her graphic design business or perhaps something around old autos/motorcycles. Think about if you were Chloe; what sort of business website would you want to put out there? What content is important to include for the purposes of your site? That is, given your purpose, what sort of content (information, stories, images, videos, whatever) are visitors going to want to find there? What content might inform their decision to do X (that Chloe’s looking for them to do)?
Readings
Read this:
Felder Chapter 3
Garrett Chapter 7
Article: Image-Focused Design: Is Bigger Better? https://www.nngroup.com/articles/image-focused-design/
Summary: Large images are visually appealing, but they can harm the
overall user experience if they aren’t appropriately prioritized.
HTML5 has brought us more and more websites that use large images to headline content. Is this effective?
Article: User-centric vs. Maker-centric Language: 3 Essential Guidelines https://www.nngroup.com/articles/user-centric-language/
Summary: To engage users, website copy must speak to readers and not
at them. Include words people can relate to, and avoid jargon, business
speak, and feature-driven language.
You know what you want a user to do on your Website; the user knows
what they hope to do on your Website. You have to think like the user to
make it possible.
Article: The Roots of Minimalism in Web Design https://www.nngroup.com/articles/roots-minimalism-web-design/
“Summary: Many of today’s most popular design trends are influenced
by minimalism. This web design movement began in the early 2000s, but
borrows its philosophy from earlier movements in the fields of fine art
and human–computer interaction.”
We can’t discuss authoring or content creation without also always
remaining aware of design and its influence on content experience.

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